Social Media has grown in the past couple of years. However, Email Marketing has been prevailing for a long time. Choosing the best email marketing service can significantly impact the success of your marketing campaign and newsletter. Some alternatives, though sound doesn’t quite price efficient.

BigMailer

BigMailer is a hosted email marketing platform built to optimize brand management for agencies, consultants, franchises, or businesses with multiple locations. It offers a white label option on Agency and Enterprise plans, as well as a free plan for up to 1000 subscribers and 2000 emails per month. BigMailer allows you to:

Manage unlimited brands and users with roles at no extra costManage bulk, auto/drip, RSS to email, and transactional campaignsUse either drag-n-drop or HTML editor for template management.Choose from a library of mobile-optimized templates.Advanced segmentation and geo-targetingDetailed engagement analytics and campaign reportingSignup forms, webhook, and Zapier integrationUnlimited custom tracking domains at no extra cost

BigMailer offers live chat support 7 days a week, 15 hours a day, with a typical response time within minutes.

Sendy

Sendy is a self-hosted email newsletter application. It allows you to send bulk emails at a meager price. It also integrates with many third-party applications like WordPress, Magneto, Joomla, and Zapier. Highlights

Sendy API is easy to integrate.Gives a detailed report on campaign and usersYou can manage and import subscribers easily.One account allows you to manage emails for multiple brands/products.Custom domain for brandsClean inactive or unconfirmed emails

Sendy recently introduced version 4 with a fresh new look and many exciting features. If you need help with Sendy installation and configuration, you can hire Fiverr for $10.

Email octopus

Email octopus is another service that lets you send emails using AWS SES to cut down the cost. It integrates well with WordPress and Zapier. It is free for the first 2500 subscribers. The pricing starts from $19 per month. Highlights

There is a full WYSIWYG editor for the easy building of campaigns.An abundant list API to create, delete, fetch update lists.Segmentation – users can import data into custom fields for segmenting their lists and personalizing their emails, and we’re about to launch a further segmentation feature that enables users to resend emails to those who didn’t open originallyLanding page builder – users can now create landing pages for their sign up forms

Pepo Campaigns

Pepo campaign is the first enterprise-grade marketing platform that allows you to send marketing emails with AWS without much hassle. Its headquarter is located in Palo Alto, California, and was founded by Sunil Khedar. It has an integration with Zapier (currently in beta phase), which will allow Pepo Campaigns to quickly integrate with Salesforce, Gmail, Zoho, Paypal, and more. It is free for up to 10,000 emails per month. Highlights

It has its email template library.It also allows you to automate a campaign.It lets you segment and target customers based on their preferences and actions.Generates campaign reports and statisticsIt has a transactional API that ensures instant engagement with the customers.

Moonmail

Moonmail is an open-source email marketing solution based on a serverless framework. It allows you to create pretty neatly in a very less amount of time. It is straightforward to use. It is used by various international brands like Warner Bros. and Nespresso. Moonmail has integrations with Zapier and Shopify. It just has two pricing plans. The forever-free plan allows you to send 7500 emails per month. The Professional plan costs $9.99 per month and an additional $0.5 per 1000 emails sent. Highlights

It gives you an acknowledgment regarding the status of your emails sent. You can see whether your customers have opened your email or not and how they interacted with it once they read it.Powerful, user-friendly drag and drop editorIt provides in-depth analytics and user reports.Ensures that all the emails reach the inbox of the receiver and not their spam folder

Pabbly

An email marketing software meant to help you grow your business and not your bills, Pabbly is impressive in many ways, including the pricing structure. They have a free plan followed by super affordable options starting from $29/month. With Pabbly, you get access to all of these fantastic features:

Easy drag & drop email builderAdvanced email trackingBeautiful opt-in formsAbility to clean your list periodically.Ability to import new email addressesEasily schedule your emails to go out on a fixed time and date.

Not to forget, this software is trusted by many big brands, including Uber, The Guardian, and Manipal School.

EasyMail7

EasyMail7 is an email marketing automation platform founded in 2009 by G-Lock Software. EasyMail7 is an excellent tool for large-volume emails. It has over 7500 customers and an excellent support team. EasyMail7 integrates with Zapier, which allows it to connect to various applications like Gmail, Google Docs, Salesforce, Shopify, Highrise, and Paypal. It also integrates with MS Access, MS Excel 97-2003, MS Excel 2007-2013, CSV Text file, MySQL, and MS SQL Server database. EasyMail7 has the following three pricing ranging from 159$ to 1569$ Highlights

It offers real-time tracking.Automated email management and bounce handlerDifferent plans for multiple users and supports up to 30 users.You can schedule your email campaigns.You can use scripts to customize emails for individual subscribers.

Mautic

Mautic is an open-source, powerful marketing automation software which allows you to send personalized email to your customers. The self-hosted version is unrestricted and completely free. The self-hosted version is unrestricted and completely free. However, the pro version comes with a variable price tag depending upon the number of contacts the email will be sent. Highlights

You can design forms for your campaign to collect information from the users.Detailed feedback on the application is providedAutomated Campaigns can be scheduled.Various channels, like segment emails and template emails.Dynamic content allows you to display targeted or personalized content on web pages or emails.

MailBluster

MailBluster is a free email marketing software that allows you to send up to 62,000 emails every month for free. After that, you would need to pay $0.10 per extra 1,000 emails (Which is still pretty affordable). Some other cool features include:

Ability to segment your list by individual retargeting subscribersA/B testing for a better idea of what’s workingAbility to schedule emails as per your subscribers suitable time zoneAdvanced tracking and analyticsEasy drag & drop email builder for the non-techyAnd a lot more!

Also, you can have unlimited subscribers on your list for no extra cost. I hope the above solution helps you to reduce the email marketing cost. Alternatively, you can also consider trying a self-hosted email marketing platform.

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